The Ice Co; Is the Ice Bath the must have wellness item of 2024?
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Ice Baths are loved by celebrities including Hailey Bieber, David Beckham, Harry Styles and Jennifer Aniston, ice baths are the must-have wellness item for next year.
Ice baths have recently proved a growing wellness trend, as global celebrities like Harry Styles and Jennifer Aniston have chosen to take the plunge.
Benefits include muscle recovery, boosting the immune system and a reduction in stress and anxiety.
The Ice Co have launched a new ice bath product, which brings all these benefits to your home and is available at an RRP of £125 via: https://theiceco.shop/.
Made largely popular by ‘The Ice Man’ Wim Hof, ice baths provide a whole host of mental and physical health benefits, which is why The Ice Co has launched a brand-new ice bath to help you start your 2024 wellness journey.
Taking the plunge in an ice bath can help muscle recovery post work out and relieve aching by reducing further swelling, as proven by athletes and sports stars. When coupled with breathing techniques, ice baths are also known to reduce stress and anxiety too and boost the immune system, helping protect your body from illness.
It’s clear cold-water therapy is an exercise trend that’s here to stay, even if the plunge only need be brief. According to The Ice Co, searches for ‘the benefits of ice baths’ have increased by 21% in the last 12 months and ‘ice bath’ has seen a whopping 148% increase in searches in the last year.
Head of Marketing at The Ice Co, Lucy Redman, commented: “We’re so excited to be able to provide the public with an opportunity to have their very own ice bath in the comfort of their own home! Although, users should always consult a doctor before using an ice bath.
“In terms of set up, it couldn’t be easier and they’re very low maintenance. We recommend storing it in the garden and filling it with cold water possibly from the hose. All you have to do is add some Party Ice cubes and slowly lower yourself in! Make sure to cover up the ice bath once done and change the water often.”
The Ice Co’s new ice bath will be available to order at an RRP of £125 via: https://theiceco.shop/
