New Year property resolutions: 2025 statistics
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With the arrival of 2025, now is the right time to be thinking about New Year’s resolutions for what you want to achieve this year.
For many people this includes getting on the property ladder and living in a home they love.
New research from Barratt Redrow, the country’s largest housebuilder, found 26% of 2,216 people surveyed said getting on the property ladder was an important New Year resolution for them. Of those who regularly make New Year resolutions, this rose to 41% of respondents.
Unsurprisingly, living in a home you love is really important to 78% of respondents (2,216), but this rises to 85% for Baby Boomers, and drops down to just 69% for Gen Z.
Making New Year resolutions is still popular, with 3 in 10 respondents saying they regularly make them. However, this was even more pronounced amongst Gen Z (44%) and Millennial (42%) age groups. Looking at the property market over the Christmas holidays is also a really popular pastime, even for those not looking to move. Of the 2,216 people surveyed 43% said they love to look at new homes to live in over Christmas, with this rising to 81% for those actively looking to move in 2025.
The research also found that making or finishing home improvements is the most popular home-based New Year resolution, closely followed by saving up to move home. Respondents said these resolutions included “keeping my home tidier”, “completing the kitchen renovation” and “finishing all my DIY jobs”.
Barratt Redrow is launching a New Year’s campaign to help more people get on to the property ladder next year. The campaign will emphasise the benefits of buying a new home, such as being 60% more energy efficient than older homes so helping people save money on their bills, and also buying before the stamp duty relief finishes on 31st March.
Steve Mariner, sales and marketing director at Barratt Redrow, said: “New Year resolutions still remain really popular and for a great many people getting on the property ladder will be top of their list. Buying a new home is a great way to make that first step, particularly with the wide range of mortgage schemes and incentives currently available for first time buyers.”
